Local News

July 8, 2014

Local business owner wants to promote Chickasha

— Emma's Essentials has more than 50 vendors, but owner Jessica Williams wants her customers to walk away with more than Bedre chocolates and shabby chic decor.

As the new Chair of Promotions and Marketing for the Chickasha Main Street Association, Williams will be serving the board by drawing from her natural talents as well as a contagious enthusiasm for her hometown.

According to Williams, it's her mission to advocate Chickasha, specifically but not limited to the historical Chickasha Avenue.

Williams said she averages about 30 to 50 tourists a week. These tourists are people who walk through the doors of her store on Chickasha Ave. on a daily basis. They might be someone stopping en route to Lawton, oil field wives from all over the United States and many others who find themselves in the heart of downtown Chickasha. Williams advises tourists on where to eat, shop and stay in Chickasha.

While her affection for Chickasha is certainly life affirming, this trait may have even saved the lives of two tourists from California who wandered into Emma's Essentials on May 20, 2013.

The two women would be going through Moore to catch a flight. Williams, like many native Oklahomans, felt the chill and the air and had her eye on the weather. Williams told the women that they might want to stay in Chickasha for a while longer. She gave them her cell number and asked them to call her as soon as they were safe.

While they missed their flight, the two women were grateful to have missed driving through the hazardous weather. And since they'd made a friend, Williams helped them book a room in Chickasha that night.

In her new position on the board, Williams is already in the midst of a project that will help Chickasha tourists as well as natives know where to eat, shop, stay and play within the seat of Grady County. Williams is working on a brochure that will map out businesses and restaurants in Chickasha.

Williams said she wants to be heavily involved in Chickasha and the growth of the community and that she was happy to take a position on the Main St. board.

This year, the Main Street Association is divided into committees who are "all passionate board members who want Chickasha to succeed," Williams said.


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